Sign that says, "All proceeds go to Ride for Roswell"

Out-of-the-box fundraising: Check out Ellen’s story

Ellen and her family gather around a branded sign at the Ride for Roswell.
Table of goods at Ellen's garage sale. There is camping gear, tools, and a beer cooler.

Hitting your fundraising goal can seem difficult, especially if you haven’t fundraised before. While Facebook is one great tool to spread the word and rally people, it’s not the only way — just ask Extra Mile Club member Ellen Geitter.

Ellen has been participating in the Ride for Roswell for nearly a decade. In recent years, she has been joined by her sisters — Mary, Megan and Karen — and two nieces. The Ride is their way of honoring their mother who passed away from small cell adenocarcinoma, an aggressive lung cancer. Through clinical trials at Roswell Park, their mom turned a two-year prognosis into eight years, and the sisters feel strongly about giving back in her memory. This year, Ellen her family will be Riding Their Own Way along a thirty-mile route between Utica and Rome, NY, on the Erie Canal.

Ellen had already raised more than $1,200 for Roswell Park, but with the weather warming up, she saw an opportunity to do even more in the fight to end cancer. She and her sisters sifted through tons of items, and Ellen asked herself, ‘What do I need? What don’t I need?’ They ended up with a lawn full of treasures and the idea of donating all the profits to the Ride for Roswell.

“I’m a blessed person, and I want to pass that along. If this can be in service of that and move me along, then it’s worth it,” Ellen says.

At the end of the weekend, Ellen and her family raised more than $3,300 from their garage sale. How are you fundraising to end cancer this summer? Let us know on social media!

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Contact.

Office address.

Elm and Carlton Streets
Buffalo, NY 14263

Phone number.

716-THE-RIDE
(716-843-7433)

Proceeds directly benefit: