Ride for Roswell Spirit Week 2023: Everything you need to know!

What’s the best way to show your love for the Ride before Ride Day? Spirit Week!

Spirit Week runs from Monday, March 27 through Friday, March 31. Activities include a 24-hour fundraising challenge, sharing Ride photos from years past and, of course, wearing your Ride for Roswell swag!

You won’t want to miss out on the excitement!

Here’s a breakdown of each day.

Riders at Ride for Roswell

Monday, March 27: Matching Monday

The first 500 riders to raise $100 will receive a $100 matching gift courtesy of the West Herr Automotive Group. Don’t wait because this match will be over quick!

Tuesday, March 28: Team Up Tuesday

Are you ready for this Team Recruitment Challenge? Teams who recruit 10 or more members by Friday, March 31, will be entered to win a customized team T-shirt and Linde swag packs for all team members!

Are you a Roswell Park employee? Roswell Park teams that recruit 10 or more members by Friday, March 31, will be entered to win a catered team lunch! ID badge reels and cookie delivery will also start this day for employees who are registered.

Wednesday, March 29: Kickoff Wednesday

5 – 7 p.m. | Buffalo RiverWorks

All are welcome! Pick up your lawn sign at Kickoff if you’ve raised $100.

Also, if you hit $100 after March 29, you can pick up your lawn sign at one of the participating Tops Markets locations. See the full list here

Thursday, March 30: Throwback Thursday

We want to see your favorite Ride photos from years past! Be sure to tag us on Facebook and Instagram!


Friday, March 31: FUNdraising Friday

Wear your Ride for Roswell swag to participating local restaurants and breweries including Big Ditch, Hartmans, and Hofbrauhaus to receive 10% off of your purchase during Happy Hour from 5 – 8pm.

The 10% off your purchase will be available all day at the following SPOT Coffee locations Hertel, Elmwood, Delaware, Clarence, Williamsville, Orchard Park and Amherst.

This is a photo for the Ride letters and flags at Ride for Roswell.

Ride Season is gearing up, and we can’t wait to celebrate with you! Together, we are riding to end cancer.

See you on Ride Weekend!